Features

Everything you need to manage social media in one place.

Plan content, schedule posts, collaborate with your team and understand what is working across every social channel without adding more complexity to your workflow.

app.getharlo.co
23 Labs/ Calendar
New Post
Mon
12
Tue
13
Wed
14
Product teaser
9:00
Case study
2:30
Behind the scenes
11:00
Weekly roundup
9:00
Tutorial
5:00

Mon–Wed shown · full week on desktop

Everything connected. Nothing complicated.

Harlo brings your content planning, publishing, analytics and collaboration into one simple workspace so you can spend less time managing tools and more time creating content that works.

Wed 14 · Weekly roundupScheduled
Inspiration boardDraft
Summer Drop12 posts
Plan

See your entire content strategy before it goes live. Organise campaigns, build your publishing calendar, save drafts and keep upcoming content visible across every channel.

Big news: our summer collection just went live ✨
Schedule forFri, 6:00 PM
Schedule

Publish everywhere from one workflow. Create your post once, customise it for each social platform and schedule everything from the same composer.

Engagement
8.4%
Reach
128.4K
Understand

Know what is actually working. Track account and post performance, identify your strongest content and make better decisions using clear social analytics.

J
P
M
A
4 members
Priya Shah

"Can we swap the second image before this goes out?"

Personal Brand Client A
Collaborate

Keep your team and clients organised. Manage brands separately, invite team members, review content and keep feedback connected to the work.

Plan

Plan everything before you publish.

Build a clear view of what is being created, what is scheduled and what still needs attention.

Social Media Calendar
Your entire content schedule at a glance.

See every scheduled post across every connected platform from one calendar. Move content, identify gaps and understand what is publishing next without jumping between different social networks.

Explore the Calendar
app.getharlo.co
23 Labs/ Calendar
New Post
Mon
12
Tue
13
Wed
14
Product teaser
9:00
Case study
2:30
Behind the scenes
11:00
Weekly roundup
9:00
Tutorial
5:00

Mon–Wed shown · full week on desktop

Content Library

Store images, videos and creative assets in one place so your best content is always easy to find and reuse.

Summer collection teaserDraft
Q3 product updateDraft
Drafts

Capture unfinished posts, concepts and captions without adding them to your publishing schedule.

Summer Drop12 postsJun 3 – 21
Campaigns

Group posts around launches, promotions, clients or campaigns so you can see how different content contributes to the same objective.

Schedule

Schedule once. Publish everywhere.

Plan and publish content across your social channels without rebuilding every post from scratch.

Multi-Platform Scheduling
One composer. Every social channel.

Create your content once and publish across Instagram, Facebook, LinkedIn, TikTok, YouTube, Threads, Pinterest and X from one workflow.

Explore the Scheduler
app.getharlo.co
23 Labs/ New Post
New Post
instagram
facebook
linkedin
x
+ Add account
Big news: our summer collection just went live. Tap the link in bio to shop the drop before it sells out. ✨
142 / 2,200 characters1 image attached
Instagram preview
Big news: our summer collection just went live. Tap the link in bio to shop the drop before it sells out ✨ #newdrop
X preview
Summer collection is live. Shop the drop at poscal.ly/summer
Schedule forFri, 6:00 PM
Platform Customisation

Adjust captions, media and publishing settings individually for each social network before scheduling.

Wednesday
1:00 PM
Queued
Queue Scheduling

Create reusable publishing times and automatically place queued posts into your preferred schedule.

Every Monday · 9:00 AM
Recurring Scheduling

Set regular publishing schedules for recurring content so you spend less time manually selecting dates and times.

Coming Soon
Analytics

Understand what your content is doing.

See what's working, compare it against what came before, and use that to make better decisions about what to publish next.

app.getharlo.co
23 Labs/ Analytics
New Post
Engagement
8.4%
+1.2%
Reach
128.4K
+18%
Followers
24,910
+412
Engagement this weekLast 7 days
Posts published
24 this week
Top performing platform
Instagram
Top posts this week
Summer collection reel8.4%
Q3 product update6.1%
Behind the scenes clip5.7%
Follower growth
+412
Understand what performs

Track performance, compare channels and see which content is connecting with your audience, without digging through every platform's own dashboard.

Post Performance

Compare individual posts and quickly identify the formats, topics and creative that perform best.

Best Publishing Times

See which days and times your content tends to perform best, based on your own publishing history.

AI Recommendations

Use previous content performance to surface practical recommendations for future posts.

Coming Soon
Collaborate

Built for more than one person.

Whether you manage one brand or multiple clients, keep content, users and workflows organised without creating a mess.

app.getharlo.co
23 Labs/ Workspaces
New Post
P
Personal Brand
4 connected accounts
2
23 Labs
6 connected accounts
C
Client A
3 connected accounts
C
Client B
5 connected accounts
app.getharlo.co
23 Labs/ Team
New Post
J
Jordan Reyes
Owner
P
Priya Shah
Editor
M
Marcus Tran
Reviewer
A
Alex Kim
Editor
+ Invite team member
PC+
Workspaces

Create dedicated workspaces for businesses, brands or clients while managing everything from the same Harlo account.

J
P
M
A
Team Collaboration

Invite teammates into your workspace and collaborate on planning, publishing and performance.

Weekly roundupApproved
Approval Workflows

Give teams and clients a clearer way to review upcoming content and approve posts before publishing.

Priya ShahEditor
Permissions

Control workspace and account access so team members can work without unnecessarily exposing every brand or client.

Create

From idea to scheduled post.

Keep the entire content workflow inside Harlo, from the first idea through to publishing.

AI Caption Assistant

Generate ideas, improve existing copy and adapt captions without leaving your publishing workflow.

Caption
Big news: our summer collection just went live. Tap the link in bio to shop the drop.
✦ Improve with AIRewrite for LinkedInAdd hashtags
Product
Behind the scenes
Quotes
Product
Tutorial
Launch
UGC
Teaser
Content Library

Organise frequently used images, videos and brand assets so they can easily be added to future posts.

Summer collection teaser
Edited 2h ago
Draft
Q3 product update
Edited yesterday
Draft
Behind the scenes clip
Edited 3 days ago
Draft
Drafts

Save unfinished posts and return to them whenever you are ready to publish.

Platform Preview

Preview and customise content for each social channel before it goes live.

Instagram preview
Big news: our summer collection just went live ✨
X preview
Summer collection is live. Shop the drop.
Coming Soon

Harlo wherever your content happens.

Plan, review and manage your social content from a mobile experience designed specifically for iOS and Android.

New post
Big news: our summer collection just went live ✨
Schedule post
Upcoming
Product teaser
Today, 5:00 PM
Case study
Tomorrow, 9:00 AM
Behind the scenes
Fri, 11:00 AM

Product preview: mobile app screens shown are in-progress designs.

Explore every Harlo feature.

A quick way to browse everything Harlo can do, grouped by workflow.

Planning
Social Media Calendar

See every scheduled post in one place.

Learn more
Campaigns

Group related content around one goal.

Learn more
Drafts

Save ideas before they're ready.

Learn more
Content Library

Keep reusable assets organised.

Learn more
Publishing
Multi-Platform Scheduling

Publish everywhere from one composer.

Learn more
Queue Scheduling

Keep a consistent posting rhythm.

Learn more
Platform Customisation

Adjust each post per platform.

Learn more
Recurring Scheduling

Repeatable publishing routines.

Coming Soon
Analytics
Social Analytics

Understand what actually works.

Learn more
Platform Comparison

See which channels are gaining traction.

Learn more
Campaign Performance

Measure campaigns, not just posts.

Learn more
Best Publishing Times

Know when your audience is active.

Learn more
Collaboration
Workspaces

Keep every brand separate.

Learn more
Team Collaboration

Plan and publish together.

Learn more
Approval Workflows

Review content before it goes live.

Learn more
Permissions

Give people access to what they need.

Learn more

Your social media workflow is about to get simpler.

Plan, schedule and understand your content from one place. Start using Harlo free and connect your first social accounts in minutes.